This is the lovely Millie who joined us at our lunch and learn along with the fantastic team at Tiny Hunter on Tuesday. 

Millie's first Lunch & Learn


As you can see, here at Sales Redefined we like to start training early. Okay you got me, maybe not that early but it did leave us posing the question, do you believe you can be born a “natural sales person” or is it something acquired over time, with lots of hard work and training?

Whilst some people naturally take to sales easier than others, I would strongly argue that sales is a skill and just like any other skill, it is first learnt and can then be developed and refined. In my mind, nobody is “born” a sales superstar (not even the adorable Millie). We need to adopt a growth mindset to developing our sales skills and redefine what it means to be a salesperson. After all, sales has changed more in the past 2 – 3 years than it has in the past 10!

Professionals, who don’t have a typical sales background but are in customer facing roles are often in the most powerful position to influence sales.

Non-sales but customer facing roles are ironically often the best “salespeople” as they have the knowledge, a customer centric mindset and willingness to achieve the desired outcomes for the client. Whilst they may not identify themselves as salespeople, they are critical to sales success.

15 years ago, when I first started in sales, my anxiety was peaking, and I was so nervous I would whisper when I made a call. Over the years, however, I’ve been fortunate enough to undertake extensive sales training and professional development. I continue to invest in my training to stay relevant and most recently completed an accreditation in MSCEIT Emotional Intelligence testing.

High-performing sales organizations are twice as likely to provide ongoing training than low-performing ones (Hubspot).

Sales Redefined, Founder, Abbie White sharing her knowledge!


 So our key takeaway is not to buy into the “natural born” sales person concept and understand that sales is a skill, which needs consistent training and development. If you are already in the industry, continue to harness and develop this skill to stay relevant in an ever-changing market.

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